At OLUMES, we believe that we not only play the part of bettering complexions but to also better the treatment of our planet too. With our Save The Rainforest Movement, we want to use our platform as a tool to educate our society on the importance of preserving and nurturing our magnificent rainforests.
Tropical rainforests house over 30 million plant and animal species, and they all play an important role in the lifecycle that keeps Earth healthy.
Such a crucial puzzle piece in keeping our climate balanced, our rainforests act like a huge sponge that takes in water from the forest floor and releases it back into the atmosphere to form clouds and mist. Without the trees in the rainforests continuing this pivotal cycle, our rivers, lakes, and irrigation systems will all be affected – also triggering the likelihood of droughts in the area as well.